Amway Colombia officially began operations on August 1, 1996. On July 31, inaugural ceremonies were held in the "Palacio de los Deportes." There were so many attendees, that it was necessary to hold two sessions. The total number of attendees exceeded 6,000.
The headquarters of Amway Colombia is located in Santafè de Bogotá. There, in
the same architectural complex, Amway Colombia has a building for offices, a
warehouse, and a Product Selection Center (PSC). The headquarters is easily
accessible to Independent Business Owners and visitors.